Mobile Game Seamless Mobile Payment Technology Rolling out in Africa on MTN Networks
Relario AG has successfully completed a pilot project in Uganda using relario PAY seamless payment technology for mobile game payments in Africa. With relario PAY seamless payment technology, consumers across Africa can easily make mobile gaming and digital content purchases without using a debit card, credit card, or bank account. Payments are simply sent via SMS and relario’s mobile content partners, among them leading mobile gaming developers, enjoy reliable earnings in the currency they wish.
“The payments landscape continues to change rapidly. As fintech technologies evolve, consumer payments to merchants can be simplified,” says Stefan Klebor, Head of Messaging & Payments for Relario AG. “Together with relario’s strong mobile content partners, users of both smartphones and feature phones benefit from a seamless payment experience, particularly for mobile games.”
Many African users only have airtime on their phones as a means of electronic wallet. relario PAY allows them to unlock the world of entertainment and education simply by using this airtime. Merchants have seen up to 10 times higher conversion rates with relario PAY’s simple 1-click checkout. The mobile user confidently sends a micropayment by regular SMS that is deducted at standard rates from their airtime.
Stefan Klebor continues, “Africa’s mobile game industry relies on strategic collaborations with network providers and game publishers continually coming together to make a difference. With relario PAY technology, we have the solution to simplify the mobile payment process and remove the conversion hurdle.”
About Relario PAY
Relario AG, a fintech company based in Switzerland, is transforming the way payments are made for mobile gaming and digital content in over 100 countries and 300+ mobile networks with one easy-to-integrate API. Relario PAY has successful partnerships with some of the world’s leading Game Publishers, mobile network operators and OEM manufacturers.